About Mindway – Who We Are
About Mindway

Built on people.
Driven by purpose.

Mindway is an independent, Australian-owned Employee Assistance Program. We started with a simple belief — that genuine support, delivered thoughtfully, changes lives. Four years on, that belief still drives everything we do.

people
Our story

Four years of building something that actually works

RM
Ryder McKenzie
Program Director & Founder

Mindway started four years ago with a simple mission — to help Australians reduce stress, sleep better, and live with a greater sense of balance and purpose. In the beginning, we worked directly with individuals. But before long, businesses began reaching out.

They saw the impact Mindway was having on people's lives and wanted that same kind of genuine support for their teams. At the time, most Employee Assistance Programs were outdated, uninspiring, and barely used. Companies were paying tens of thousands for a service only a handful of employees ever accessed. Many ended up dropping their EAPs altogether — not because they didn't care about wellbeing, but because the system just wasn't working.

"That's when our purpose evolved — to build an EAP people actually want to use."

One that feels human, approachable, and genuinely helpful. Unlike many global corporate providers that offer EAP as one of many services, we're an independent, Australian-owned and founder-run provider focused solely on delivering a high-quality Employee Assistance Program for the Australian workforce.

We work directly with the companies and people we serve — building around their actual needs, not a generic template. This means the service improves day by day, and the people we work with see a real return on their investment in wellbeing.

If you're looking to make support easy to access, meaningful to engage with, and something teams are genuinely proud to be part of — that's exactly what Mindway was built to be.

Our values

What we believe in

These aren't words on a wall. They're the principles that shape every interaction we have — with the companies we partner with, the employees we support, and the counsellors we work alongside.

🤝
01

People before process

Every employee who reaches out is a real person navigating something real. We never treat support as a transaction. We treat it as a responsibility — to listen carefully and respond with genuine care.

🌱
02

Built to improve

We don't set and forget. Mindway is designed to get better over time, shaped by the feedback of the people who use it. Every counsellor, every client, and every company we work with helps us grow.

🇦🇺
03

Proudly independent

We're Australian-owned, founder-run, and entirely focused on EAP. No corporate parent. No competing priorities. Just a team that cares deeply about the mental health of Australians at work.

💬
04

Honest relationships

We say what we mean and follow through on what we promise. Whether that's to a company, an employee seeking support, or a counsellor in our network — trust is the foundation of every relationship we build.

✨
05

Quality that shows

We hold ourselves to a high standard — from how we match employees with counsellors, to how quickly we respond, to how we pay. Every detail matters because every detail affects someone's experience.

🎯
06

Focused on outcomes

We're not here to tick a box. We're here to make a difference. That means measuring what actually matters — whether people feel better, whether teams feel supported, and whether the service is being used.

How we work with people

Relationships, not just referrals

Mindway is built on relationships. Not the transactional kind — the kind that actually last, because they're based on mutual respect, open communication, and a shared commitment to doing things properly.

This applies to every person in our world: the companies we serve, the employees who reach out for support, and the counsellors who deliver that support on the ground. Each of these relationships matters to us, and we invest in them accordingly.

When you're part of the Mindway network — as a counsellor or otherwise — you're not a number in a system. You're a person we know, and we treat you that way.

🧑‍💼

With our counsellors

We get to know the counsellors in our network — their expertise, their preferences, and how they like to work. We make sure the referrals they receive are relevant, the payment process is seamless, and they always have someone to reach out to if something comes up.

💙

With the employees we support

Reaching out for help takes courage. We treat every employee who comes to Mindway with genuine warmth and care. Our matching process is designed to connect people with counsellors who are genuinely the right fit — not just the next available person.

🏢

With the companies we partner with

We work directly with the businesses we serve — understanding their teams, their culture, and what success actually looks like for them. We don't disappear after onboarding. We stay close, check in, and keep improving the service around their needs.

📈

Built to grow with you

Whether you've been with Mindway for a week or two years, we want the experience to keep getting better. We actively seek feedback from everyone we work with and use it to shape how the service evolves.

Why Mindway

A different kind of EAP

Most Employee Assistance Programs are built by large corporations for whom EAP is a small line item in a much bigger business. Mindway was built by Australians, for Australians, with one focus — actually helping people.

Typical EAP
Mindway
Global corporate, EAP is one of many services
Independent, Australian-owned, EAP is our only focus
Low utilisation — most employees never access it
Built for engagement — approachable, human, actually used
Generic counsellor allocation
Personalised matching based on individual needs
Static service, rarely updated
Continuously improved based on real feedback
Counsellors wait weeks for payment
Same-day payment at end of each month
Distant, impersonal support
Direct relationships with everyone we work with
For our counsellors

We look after the people who look after others

The counsellors in our network are the backbone of what Mindway delivers. We know that the quality of support employees receive is directly tied to how well we support the counsellors providing it. That's not something we take lightly.

We listen

You're not just a name in a database

We get to know each counsellor in our network — your focus areas, how you prefer to work, and what matters to you in a partnership. When something comes up, you have a real person at Mindway to speak to. Not a ticket system, not an automated response — a direct line to someone who knows who you are.

We deliver

Consistent, reliable, and transparent

Same-day payment at end of month, every month. Automated bookings that protect your time. Referrals that match your expertise. We follow through on what we promise — because the counsellors who rely on us deserve to know exactly what to expect, and to be able to count on it.

We respect your time

Your practice, your way

We built Mindway's counsellor model around the reality of independent practice. Full schedule control. No minimums. The freedom to scale up or pull back whenever life requires it. We want working with Mindway to feel like a genuinely good addition to your practice — not another obligation.

We grow together

A partnership that improves over time

We actively seek feedback from our counsellors and use it to make the platform and the partnership better. You're not joining a static system — you're joining a team that's committed to making this experience the best it can be for everyone involved, and that means your input genuinely matters.

Our commitment
Support that feels human.
A team that genuinely cares.

Mindway exists because we believe people deserve better than a system that ticks a box. We're building something that actually helps — one relationship, one session, one person at a time. Thank you for being part of it.